Reddit monthly report log.
The monthly Reddit series — views, placement, AI rank, and an honest read on traffic.
Post views per month
Feb91.2K
Mar132K
Apr172K
May268K
Total Reddit post views per month (thousands). March is the prior-month figure cited in the April report; Feb/Apr/May are from their own month reports.
The monthly report log
| Month | Posted | Post views | Posts | Avg/post | Promo comment views | Top-3 placement | AI rank | Reddit→site (GA4) | Doc |
|---|---|---|---|---|---|---|---|---|---|
| February | 2026-03-10 | 91.2K | 11 | 8.3K | 2,101 | 12.1% | #14 | 40 sess / 6 conv | Notion |
| March | — | 132K | — | — | — | 23.3% | — | — | — |
| April | 2026-05-01 | 172K | 13 | 13.2K | 7,414 +253% | 30.8% | #5 | 82 sess / 3 conv | Notion |
| May | 2026-06-05 | 268K | 9 | 30K | 8,410 | 31% | #4 | 58 sess / 0 conv | Notion |
Promo-comment placement (top-3) climbed every month: 12.1% → 23.3% → 30.8% → 31%. AI rank moved #14 → #5 → #4 (tool changed in May).
Notable individual posts (May)
| Post | Subreddit | Post views | Comment views | Status |
|---|---|---|---|---|
| The worst way to make company swag matter | r/corporate | 85K | 2,900 | Top-3, link live |
| Intern welcome kits: what's useful and what's junk? | r/internships | 49K | 1,784 | Live |
| What do you actually put in a new-hire welcome kit? | r/corporate | 41K | 2,900 | Link mod-removed later |
| Got a plaque and bonus points for my 5-year anniversary | r/work | 28K | 20 | High traffic, few read comment |
| Tools for automated gift sending instead of HALO? | r/automation | 1.8K | 29 | Underperformer |
What the trend is and isn't telling us
- Views are up, traffic is down on purpose. Reddit→site sessions fell (82→58) and May logged 0 conversions, because the program is deliberately shifting from direct links to brand mentions for AI visibility. Judge Reddit on AI citation, not last-touch — see Reddit strategy.
- Fewer posts, bigger reach. May posted 9 (vs 13 in April) after Reddit launched an anti-bot tool (BotBouncer); average views per post still more than doubled to 30K.
- Mod removals are a standing cost. In May, 7 promo comments were removed after going live, but the posts stayed up in 6 of 7 cases, so the views held.
Source: #marketing Slack recurring reports. Figures are point-in-time as reported by the marketing team; re-pull before quoting externally. Monthly detail in the linked Notion docs. Strategy and contractor model on Reddit strategy.