Muse Group.
Published case study. A dynamic music-technology company behind Hal Leonard, Ultimate Guitar, MuseScore, and Audacity — on a mission to enrich the lives of musicians. Described as the fastest-growing music-technology company around, with the drive and culture of a startup.
About Muse Group
| Industry | Technology, Information & Internet |
| Featured admin | Marina Glebovskaya — Communication Lead |
A dynamic music-technology company behind Hal Leonard, Ultimate Guitar, MuseScore, and Audacity — on a mission to enrich the lives of musicians. Described as the fastest-growing music-technology company around, with the drive and culture of a startup.
The problem — Manual global swag across many countries
With employees in Estonia, Serbia, Latvia, Cyprus, South Korea, and the US, Muse struggled to source and distribute branded swag. Ordering, shipping, and redistributing was time-consuming, and HR depended heavily on the Creative team for visuals and mock-ups — slowing the whole approval process and delaying deliveries.
The solution — Centralized swag management
PerkUp gave Muse one place to upload logos and manage swag orders end-to-end, cutting preparation time dramatically and reducing dependency on the Creative team. Swag now reaches the global team reliably, even in remote and hard-to-reach locations.
The result — Expanded distribution, happier employees
Muse significantly expanded swag distribution, with employees across countries reliably receiving branded merchandise. The efficiency and scalability let Muse focus on growth instead of logistics, with consistently positive feedback on the merchandise.
Case study doc — "How Muse Group simplifies swag management with PerkUp" (Google Doc 1TX70gRM2CII2pH_QKh6Rv_w-qOGX0Euic9szQx1a5TU). Customer status verified active in Attio, 2026-06-07.